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Books 1 - 10 of 10

The Power of Product Platforms

The Power of Product Platforms

Alvin P. Lehnerd and Marc H. Meyer

eBook

$15.99

Delivering Quality Service

Delivering Quality Service

Valarie A. Zeithaml

eBook

$13.99

Managing Imitation Strategies

Managing Imitation Strategies

Steven P. Schnaars

eBook

$16.99

Marketing to Generation X

Marketing to Generation X

eBook

$11.99

Techno-Ready Marketing

Techno-Ready Marketing

Charles L. Colby and A. Parasuraman

eBook

$13.99

Simplicity Marketing

Simplicity Marketing

Steven M. Cristol and Peter Sealey

eBook

$16.99

Leading Product Development

Leading Product Development

Steven C. Wheelwright

eBook

$11.99

Marketing Services

Marketing Services

Leonard L. Berry

eBook

$13.99

Focused Interview

Focused Interview

Robert K. Merton

eBook

$15.99

Conflict And The Web Of Group Affiliations

Conflict And The Web Of Group Affiliations

eBook

$11.99