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Your Money Playbook

How to Earn More, Build Wealth, and Win at Life

Published by Matt Holt Books
Distributed by Simon & Schuster

About The Book

From an NFL linebacker turned Ivy League professor, discover realistic and foolproof strategies for building financial freedom in the modern world.

Brandon Copeland’s determination to succeed and create the life he wanted launched him from Baltimore to the University of Pennsylvania and then to the NFL. Over his 10-year playing career, he saved and invested the majority of his earnings, created other business opportunities, and motivated his teammates as the locker room’s money professor. He returned to the same Ivy League classrooms midway through his football career to launch his Life 101 financial education platform, reaching thousands of students in person and online.

Now, in this guide, Copeland breaks down his life-changing course into four digestible quarters:
  • The Art of Hustle—optimizing opportunities and generating multiple streams of income.
  • The Power of Growth—demystifying investing and making money work for you.
  • The Commitment to Smart Spending—saving on major expenses and reducing everyday costs.
  • The Promise of Legacy—unpacking dreaded topics like insurance, wills, and estate planning.


Your Money Playbook is a bold, practical, and action-oriented blend of candid introspection and strategy to help readers confront their financial insecurities and commit to building new, game-changing mindsets and practices. This accessible and inspirational guide puts the playbook for creating the life you’ve always imagined right in the palm of your hand.

About The Author

Brandon Copeland (Cope) is more than a ten-year NFL veteran; he's a visionary CEO leading the charge at Athletes.org, the players' association for college athletes. Born in Baltimore, MD, Copeland's journey has taken him from the gridiron to the forefront of financial education and entrepreneurship. A graduate of the University of Pennsylvania, Copeland has made it his mission to democratize access to financial information throughout his NFL career.

From his role on CNBC's Financial Wellness Council to instructing at Penn and appearing on Netflix's Buy My House, Copeland has tirelessly shared his message, emceeing and keynoting events nationwide. Through his foundation, Beyond the Basics Inc., he empowers underserved communities, earning him the Alan Page Community Service Award, the NFLPA's top honor for civic engagement, and a coveted spot on the Forbes 30 Under 30 list. He played for his hometown team, the Baltimore Ravens, Tennessee Titans, Detroit Lions, New York Jets, New England Patriots, and Atlanta Falcons.

Product Details

  • Publisher: Matt Holt Books (September 10, 2024)
  • Length: 288 pages
  • ISBN13: 9781637745724

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