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Iron in the Blood

How the Alabama vs. Auburn Rivalry Shaped the Soul of the South

Published by Matt Holt Books
Distributed by Simon & Schuster

About The Book

The story of college football in Alabama is the story of the South itself. This behind-the-scenes account of the Alabama vs. Auburn rivalry, one of the fiercest in American sports, details its rich history, celebrates the triumphs of both teams, and showcases the larger-than-life power of football to break down barriers and promote positive change.

For Alabama and Auburn, football isn’t life. It’s much more important than that. Their rivalry is a multigenerational one, fueled by rage and redemption, and they’ve clashed with a trademark ferocity and defiance. But the shockwaves of their feud have transcended the football field, entering into politics, advancing civil rights, and opening up eyes and hearts in a way even religion never could.

Yahoo! Sports senior writer Jay Busbee traces the perpetual impact of football in Alabama, from the days of Reconstruction all the way to the hyper partisan battles of 2020 and beyond. From the Kick Six to the poisoned oaks at Toomer’s Corners, Iron in the Blood revels in the victories of both schools and examines the iconic figures connected with both programs, as well as their unprecedented impact on football and social justice alike, all while paying homage to the beating heart of the Alabama–Auburn rivalry: the dedicated fanbase.

Iron in the Blood is an up-close look at one of America’s most colorful sports rivalries, but it’s also a glimpse into the joy and agony of being a die-hard football fan. It’s the dramatic history of how football has defined a state, inside and outside its stadiums. And it’s the story of how Alabama realized that football is both an exciting way to celebrate its brightest days and a welcome path to climb out of its darkest ones.

About The Author

Jay Busbee is a senior writer for Yahoo Sports, where he specializes in longform, deeply-researched tentpole features across sports, with a special emphasis on Southern sports. He has covered the Super Bowl, the Olympics, the World Series, the Masters, the Daytona 500, the Indy 500, the Kentucky Derby, and the national championships of college football and basketball. During the pandemic, the Black Lives Matter protests and the election season of 2020, he covered the protests and their ripple effects throughout the South, well beyond sports. His book Earnhardt Nation, a biography of NASCAR's Earnhardt family, won praise from both Kirkus and Publisher's Weekly for its in-depth research and narrative scope. Jay’s work has been honored by Best American Sports Writing, and he is a member of all relevant industry writers' associations. He maintains a regular weekly Southern sports/culture newsletter, Flashlight & a Biscuit, with an engaged and ever-growing four-figure readership.

Product Details

  • Publisher: Matt Holt Books (August 26, 2025)
  • Length: 304 pages
  • ISBN13: 9781637747179

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